Coca-Cola Amatil was formed following a major re-organisation in 1989 of Amatil Limited, one of Australia's oldest corporations. In 1989/1990 Coca-Cola Amatil sold it's interests in poultry, tobacco, communications and packaging, leading to a concentration on its core businesses of beverages and snack foods.
The involvement of Coca-Cola Amatil in the beverages industry dates back to 1964 with the company's acquisition of Shelleys and Marchant in Australia. In 1965, the company bought an interest in Coca-Cola Bottlers in Perth. A year later the company took control of the Perth operation, and acquired Coca-Cola Bottlers in Melbourne. Over the next 25 years, Amatil acquired Coca-Cola Bottlers in Geelong, Brisbane, Sydney, Newcastle and Port Macquarie.
In 1982 Amatil made its first beverages investment overseas with the acquisition of Coca-Cola bottling franchises in Vienna and Graz, Austria. In 1993 Coca-Cola Amatil sold its snack foods interests to United Biscuits and, as a result, now focuses entirely on beverages. Coca-Cola Amatil rapidly expanded its global business to include operations in many European and Asia-Pacific countries. In 1998 the European operations were established as a separate European Headquartered anchor bottler company (Coca-Cola Beverages Plc) and Coca-Cola Amatil now focuses exclusively on the Asia-Pacific region.
Today, Coca-Cola Amatil is a major Australian Multinational Company. It is the country's largest manufacturer and distributor of soft drinks and other alcohol-free beverages, and is the market leader in the industry.
With operations in Australia, New Zealand, Fiji, Papua New Guinea, Indonesia and South Korea, Coca-Cola Amatil is the largest bottler of Coca-Cola trademarked products in the Asia-Pacific region.
Today, there are seven bottling plants in Australia, all owned by CCA following the acquisition of the Northern Territory plant in 2005. These authorised Bottlers are supported in their marketing activities by Coca-Cola South Pacific, the local subsidiary of The Coca-Cola Company.
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